Google Launches Gemini Enterprise and Business Subscriptions to Empower Corporate AI Agents

Google launches Gemini Enterprise and Business subscriptions, enabling companies to build custom AI agents with integrated data security and broad platform compatibility.

    Key details

  • • Google introduces Gemini Enterprise ($30/user/month) and Gemini Business ($21/user/month) subscriptions.
  • • Subscriptions enable building AI agents integrating with Box, Microsoft, Salesforce data.
  • • Built on Google’s advanced Gemini models, providing conversational interaction with company data.
  • • Model Armor feature enhances AI chat security and governance.
  • • Virgin Voyages is an early adopter; many companies are still testing AI agents at scale.

Google has officially introduced its Gemini Enterprise and Gemini Business subscription services aimed at enabling organizations to build and deploy AI agents tailored to specific workplace needs. Gemini Enterprise costs $30 per user monthly, while Gemini Business is available at $21 per user per month, offering scalable AI-powered solutions for varying corporate requirements. Users can create AI agents that integrate seamlessly with data from platforms such as Box, Microsoft, and Salesforce, facilitating smoother workflow automation and data interaction.

Built on Google’s advanced Gemini models, Gemini Enterprise acts as a comprehensive conversational AI platform that consolidates company data, tools, and personnel into a secure environment. It empowers employees to interact naturally with corporate documents and applications through chat, enhancing business productivity beyond simple chatbot functionalities. Additionally, the platform provides tools for the creation and deployment of custom AI agents and offers a selection of premade agents for various functions like software development, data science, and customer engagement.

Security and governance are key features embedded in the Gemini subscriptions through Model Armor, which inspects and filters AI chat requests and responses to maintain organizational standards. Google is offering current Agentspace users a seamless upgrade to Gemini subscriptions at no additional cost during their existing contracts. Early industry adoption includes Virgin Voyages, highlighting the platform’s appeal across diverse sectors.

Despite growing enthusiasm, some analysts note enterprises remain largely in the exploratory phase with AI agents rather than executing widespread deployment. Gartner’s Chirag Dekate emphasized the critical role of Google’s Gemini AI models in managing multifaceted content such as text, images, and video, stressing the importance of keeping AI models up-to-date to ensure relevance and accuracy.

This launch positions Google competitively in the corporate AI market amidst other tech giants like Amazon, which recently unveiled Quick Suite, a platform for non-technical users to create AI agents. Gemini subscriptions mark a significant advancement in enabling workforce transformation through AI-driven agents tailored to specific business contexts and data infrastructures.